B Corporations are a new kind of company meeting rigorous and independent standards for social and environmental performance. B Corp certification does for the sustainable business movement what LEED certification has done for green building and Fair Trade certification has done for coffee. In 4 years there reportedly are now over 400 B Corps across 60 industries (www.bcorporation.net), and B Corps received recent coverage in the NY Times.
http://opinionator.blogs.nytimes.com/2011/04/11/a-scorecard-for-companies-with-a-conscience/?ref=opinion
Tags: corporate responsibility
